I was never seduced by “The Sopranos.” But I am mad about “Mad Men.”
It’s not just the show’s 60’s sensuality that gets to me. Or the insanesly great art direction. Or its irony-laced dialogue.
I love that it depicts a world that no longer exists—a world we all long for—a world without PowerPoint.
In last week’s season finale, Don Draper—the show’s rougish protaganist—gave an old-school lesson in how to sell an idea with an emotional point of view rather than tired deck of bullet points.
Without a diagram or flow chart, Draper sets them straight with a handful of snapshots and just 60 words:
This device isn’t a spaceship. It’s a time machine.
It goes backwards. And forwards.
It takes us to a place where we ache to go again.
It’s not called “The Wheel.” (Pause) It’s called “The Carousel.”
It let’s us travel the way a child travels.
Around and around and back home again.
To a place where we know we are loved.
The whole pitch takes maybe three minutes, tops. No wonder these guys had so much time to smoke and drink at the office.